How To Never Worry About Negative Reviews Again

Hostage and Yelp are two words that appear in the same sentence way too often. Unfortunately, this is how most business owners feel about Yelp and their modern day protection racket. Of course, if you are really clever you can fight back the way Botto Bistro did (brilliantly I might add.) I discovered this story […]

How To Improve Your Adwords Quality Score – Tenscores Quality Score Tool Review

There are 3 ways to win with search engine advertising. Considering it is an auction, against not just your competitors, but anyone trying to reach that audience, there is lots of room to give up hope and think PPC doesn’t work for you. As with any auction, you need an edge. You need atleast one […]

Come Hear Me Speak at Ungagged Conference 2014 In Las Vegas

If I ever had something to prove, (and needed to pull out all the stops and open up about my most closely held secrets and strategies,) it is now, at the superstar speaker conference called Ungagged, taking place November 15-17th in Las Vegas. You see, the audience is a room full of black hat marketers. […]

The Best Startup Advice From VC Superstars at Denver Startup Week

Perhaps the most important wealth magnet discussed in Dan Kennedy’s book, “Wealth Attraction for Entrepreneurs,” is “Be Somewhere”. Much like my post a little while ago about making yourself lucky at conferences, it’s really hard to get lucky if you don’t expose yourself to spontaneous and serendipitous meetings with strangers. This week is Denver Startup […]

Minecraft and Microsoft Use PPC (on Google) To Maximize Press Exposure

If you are following tech news today, you will see the official announcement that Microsoft Bought Minecraft. The story is semi interesting, but what stood out for me was when I googled Minecraft this ad came up. I don’t know how long this ad has been live, but It is more than just a new […]

How To Get Out of A Blogging Rut (or Any Rut For That Matter…)

When I started blogging professionally, I reached out to some popular bloggers for advice. One blogger was Barry Schwartz from Search Engine Roundtable. one of the oldest and most popular search engine blogs out there. Over a year later, John Chow released an info-product called Blogging with John Chow. Both had the same advice. Blog […]

These Three Things Are Proven To Improve Your Luck

My brother emailed me a fascinating article about Being Lucky. Richard Wiseman, a psychologist, spent the last ten years researching what makes one person lucky and someone else unlucky. It is a really fascinating¬† and relatively short article worth reading. Basically, he discovered that… Many people who feel unlucky are creatures of habit and are […]

It’s Time To Kill Off Social Media Marketing

Are you fed up with annoying Candy Crush invitations? I thought we grew past that when we stopped playing Farmville. It’s been a decade since Facebook came around, It’s been 7 or so years since Facebook let you send annoying invitations to your friends, yet companies are still desperately trying to “bribe us to spam […]

Want To Win More Customers? Make An Embarrasing Confession

This is kinda embarrassing, but…About a year ago I hired a moving company to move my property from New Jersey to Denver. They quoted me a price based on the weight of my belongings. Seemed reasonable enough until I discovered that not only do they not deliver the stuff themselves, but the freight company they […]

The Best Way to Win with PPC is to Lose Money

“The Purpose of a New PPC Campaign is not to turn a profit; It is to prove or disprove which keywords will work best for you long term. ”¬† -David Melamed If you are like me, you hate losing money more than you like making money. I once read that the ratio is like 4 […]