Is This CIA Manual The Best Advertising Book Ever Written?

Read the words in the triangles above: I’ll explain why in a couple moments. A few days ago I got a text message from a friend who owns a hedge fund and happened to be in town for the day asking if I am able to get together with him. This friend designs complex investment […]

Paid Search Saves Lives

It’s not everyday that you get a call from a client telling you that your SEM campaigns actually saved someone’s life. I am not talking about a client saying, “hey, you are a lifesaver.” That actually happens all the time 🙂 Yesterday I get a call from a client of mine, MMC Depot,  that helps […]

You and The Internet Army

It’s almost 2015. If you haven’t realized yet how powerful one single individual on the internet can be, and you still choose to treat your customers poorly…you deserve to go out of business. I know that sounds harsh, but it’s a new age and the age old rebuttal of… You and What Army?! Just doesn’t […]

How To Never Worry About Negative Reviews Again

Hostage and Yelp are two words that appear in the same sentence way too often. Unfortunately, this is how most business owners feel about Yelp and their modern day protection racket. Of course, if you are really clever you can fight back the way Botto Bistro did (brilliantly I might add.) I discovered this story […]

How To Improve Your Adwords Quality Score – Tenscores Quality Score Tool Review

There are 3 ways to win with search engine advertising. Considering it is an auction, against not just your competitors, but anyone trying to reach that audience, there is lots of room to give up hope and think PPC doesn’t work for you. As with any auction, you need an edge. You need atleast one […]

Come Hear Me Speak at Ungagged Conference 2014 In Las Vegas

If I ever had something to prove, (and needed to pull out all the stops and open up about my most closely held secrets and strategies,) it is now, at the superstar speaker conference called Ungagged, taking place November 15-17th in Las Vegas. You see, the audience is a room full of black hat marketers. […]

The Best Startup Advice From VC Superstars at Denver Startup Week

Perhaps the most important wealth magnet discussed in Dan Kennedy’s book, “Wealth Attraction for Entrepreneurs,” is “Be Somewhere”. Much like my post a little while ago about making yourself lucky at conferences, it’s really hard to get lucky if you don’t expose yourself to spontaneous and serendipitous meetings with strangers. This week is Denver Startup […]

Minecraft and Microsoft Use PPC (on Google) To Maximize Press Exposure

If you are following tech news today, you will see the official announcement that Microsoft Bought Minecraft. The story is semi interesting, but what stood out for me was when I googled Minecraft this ad came up. I don’t know how long this ad has been live, but It is more than just a new […]

How To Get Out of A Blogging Rut (or Any Rut For That Matter…)

When I started blogging professionally, I reached out to some popular bloggers for advice. One blogger was Barry Schwartz from Search Engine Roundtable. one of the oldest and most popular search engine blogs out there. Over a year later, John Chow released an info-product called Blogging with John Chow. Both had the same advice. Blog […]

Do You Have a Visual Web Strategy Yet?

If the first thing crossing your mind when you read the above question is, “What in the world is a visual web strategy…or the visual web for that matter?!” than this post is for you. I’ll keep it brief, but here is what you need to know. Last year, there were 1,200,000,000 photos shared daily […]