I was running a search for a brand I am researching and chanced upon an adwords ad extension click to chat. Pretty cool. I don't know how useful it is, but definitely cool. It grabs the eye and gives the impression that you are instantly available to help them. I would love to test it, […]
This Is The Most Clever Link Building Tactic I Have Ever Seen
May 10, 2013 by 7 Comments
Every once in a while I come across a really clever link acquisition strategy, and today there is an excellent discussion about it. The strategy is simple. Create an easter egg in your website source code that is really clever and creative and cool looking, and it will likely generate lots of links from popular […]
Do Testimonials Work?
May 7, 2013 by 4 Comments
One of the most common questions I get asked is, "Do Testimonials Really Work?!" These questions are common because on the internet we know how easy it is to fake a testimonial. The answer of course is a RESOUNDING YES!!! Sure, testimonials that have obvious trust issues, or don't share real insight, are probably worthless, […]
How To Make Money On Facebook (Joke)
April 24, 2013 by 2 Comments
I was researching Google Plus communities to see which groups have the largest member base and I found one of the most popular communities is called joke of the day and they posted this joke today. Quite Funny.
How Long Does It Take For SEO To Work? The Big Myth That SEO’s Don’t Want Me To Expose
April 24, 2013 by 22 Comments
One of the most common questions I get asked about SEO is how long it will take to start seeing results. I love this question because it is one of the few areas that most SEO’s underestimate, and a huge opportunity for me to swoop in and save the day. In fact, I was reviewing […]
Did Google Glass Make A Monumental Branding Error, and Why Being First Won’t Help Them
April 19, 2013 by 2 Comments
I remember when I created my parent company name Customer Hunter, and how proud I was for coming up with the name. I still like it a ton, but every time I speak to people and I say the name of my company on the phone, they ask me to repeat it atleast twice. Apparently, […]
Multiply Your Customers By Guaranteeing They Refer Everyone They Know
April 15, 2013 by 4 Comments
Joe was rowing his boat out in the middle of a lake for a relaxing day of fishing. A huge green snake comes up alongside the boat with a half-swallowed frog sticking out of it’s mouth. Feeling bad for the frog, Joe used his paddle to hit the snake, releasing the frog to safety. Joe felt […]
The Most Important Thing To Consider If You Want To Get Press Coverage and Build Your Brand
April 12, 2013 by 1 Comment
Getting press coverage for your company is pretty much the holy grail in an entrepreneurs mind. The fantasy of being famous, being recognized for your contribution, and profiting handsomely from it, makes PR firms who basically just email a bunch a journalists a boatload of cash from a truckload of clients. The sales pitch promises […]
Why Lazaro Is Still On American Idol and How He Earned My Vote Fair and Square!
April 11, 2013 by 1 Comment
If you are like most of America, you are probably stumped by why Lazaro Arbos is still surviving on American Idol. For weeks now he has under-performed the competition, and all the judges and Jimmy Iovine want him gone, gone, gone. If you recall, I wrote a post before the live competition started with a […]
Ebay Knows What You Did (Bought) Last Summer and Is Not Afraid To Use It…
April 9, 2013 by 1 Comment
Running successful banner ad campaigns or “Display” campaigns are a really big challenge for many marketers. For the most part, this ad inventory is used for branding advertising which doesn’t show a direct response measurement and is therefore too cost prohibitive for your average small advertiser. I get asked all the time how to run […]
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