The SEO Formula That Never Fails and How To Make SEO Work For You


It’s not rocket science, it’s not voodoo or magic, it’s not technical and it’s not a list of best practices. It is simply a frame of mind, a simple rule of thumb that every thing you do MUST BE MEASURED AGAINST TO SURVIVE.

This is something you have heard many times, and is probably not a deep insight… but it is worth repeating.

The Secret to successful SEO is actually the secret to successful branding, marketing, and business.

A Compelling Unique Selling Proposition – “Something So Special and Unique About Your Business That Compels People To Gravitate To You Like A Powerful Magnetic!”

That’s my definition of a USP, but the reality is… that is the bar you need to be measuring all your SEO efforts against.

Every single page on your website, every piece of content you create, every link you place should measure up to the Question, “How Is This Webpage/Content/Link So Special and Unique that it compels people to gravitate to it like a powerful magnet.”

Sure, you need to make sure Googlebot can crawl and index your site, and you need to label your content and images in a descriptive and informative way, but what you really need to ask yourself is… How Does This ADD VALUE?

I know it’s hard. Being different always is. Rising above is not supposed to be easy.


If You Want To Succeed In Content Marketing or SEO or Inbound Marketing, or Succeed in Building a Sustainable and Valuable Business… MAKE SURE TO DIFFERENTIATE YOURSELF! …………or die ­čÖü

About David Melamed

David Melamed is the Founder of Tenfold Traffic, a search and content marketing agency with over $50,000,000 of paid search experience and battle tested results in content development, premium content promotion and distribution, Link Profile Analysis, Multinational/Multilingual PPC and SEO, and Direct Response Copywriting.


  1. […] The SEO Formula That Never Fails and How To Make SEO Work For You, David Melamed […]

  2. […] to differentiate your business from your competitors. I have discussed previously about how you must differentiate yourself or your brand will die. I also point out that differentiating yourself is the hidden key to real […]

  3. […] written in the past about┬áSustainable SEO┬ástrategies that never fail. In that post I concluded that the single most effective brand […]

Speak Your Mind


This site uses Akismet to reduce spam. Learn how your comment data is processed.